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8 ways to make money in fitness


The rise of popular health movements such as veganism and CrossFit means people are getting more concerned about their health and weight. In a world where everyone is so intimately connected through the internet, people want to look and feel good, making fitness a great industry to break into.

With over 180,000 fitness clubs worldwide and an estimated $84 billion in revenue from memberships alone, it’s safe to say that the fitness industry is booming and it’s only going up from here.

If you’re interested in making money in fitness, however, you’ll need to get creative. Coaching is arguably one of the most popular and straightforward ways for fitness enthusiasts to make money, but it’s also a highly oversaturated market.

Luckily, we’ve got you covered! We’ve rounded up our top 8 ways to make money in fitness without having to slave away in a gym coaching new people every week. Read on to find out more.

01. Sell meal plans and eBooks: 

Vegetarianism, the Paleolithic Diet, the Atkins Diet… With the recent surge in popularity of healthy living, people care about what they eat and they’ll pay money to make sure that what they eat is healthy. This is good news for you if you have specific culinary or fitness knowledge!

Another digital product, meal plans, and eBooks are a popular staple in the fitness industry right now and there are several different topics you can cover in this genre. From the science of nutrition to diet-specific recipes, you can take your eBook in any direction or even create a whole series focusing on different aspects of fitness.

When creating meal plans and eBooks, there are 3 things you’ll need:

*  The content: Whether it’s customized meal plans or a scientific look at the effectiveness of the Paleo diet, you’ll need written content for your customers. Take a look here for a step-by-step guide on how to finish an eBook in 30 days.

** Professional images: People tend to process visual information better, so it’s important that you fill your eBook with high-quality pictures and images. If you can afford it, consider hiring a professional photographer.

***  A kickass eBook cover: A good eBook cover can make or break you, so make sure you come up with a good one.

02. Sell workout plans : 

If you want to make money in fitness, selling fitness plans can be one of the most profitable ways to do so. Known as a digital product, fitness plans can be created in the form of a video or PDF and then be sold as a download through your online store.

Selfie is a platform where fitness experts can create an online store to sell their workout plans and the potential for income is far greater than simply coaching clients. Because it is a passive income source, you are not limited by however many hours you can work. Instead, the only limit you have is how many units you can sell.

Selling a workout plan is a lucrative way to make money in fitness. Just take a look at Chris Guzman’s store! Chris became an internet celebrity after he built a following of over 700,000 subscribers and then released his signature workout plan, Summer Shredding, as a pay-what-you-want product on Selfie with all proceeds going to various cancer organizations.

03. Create a fitness app : 


In this digital age, people love to track and plan their fitness goals through their phones and apps make it quick and convenient for them to do so.

Let’s take a look at Frenetic. One of the most popular workout apps available, it has over 10 million downloads just on Google’s Play Store. The revenue you can bring in from advertisements alone through your app, never mind any paid features you might want to offer, is worth quite a bit.

When creating a fitness app, there are several different directions you can go including:

  • Meal planning
  • Custom workouts
  • Healthy recipes
  • Step tracker
  • Membership forums
  • Fitness goal management

You can incorporate one, some, or all of these features into your app and then use them as a way to generate income, both passive and active.

04. Sell fitness products:


Gyms aren’t the only way to get fit anymore. With so many fitness apps, online workout plans, and digital coaches, more and more people prefer to workout from the comfort of their own homes, making this a great market for you to enter.

The possibilities for fitness products are endless. You can find some examples below:

  • Fitness tracker
  • Jump ropes
  • Resistance bands
  • Exercise balls
  • Fit boards
  • Foam rollers
  • Pre-workout supplements

05. Become a brand ambassador:

Promote digital products on YouTube

If you have a decent following, whether on social media or your own website, consider becoming a brand ambassador. While many people write off social media influencers as a way to make money, it can actually bring in a nice bit of income. Just take a look at Mariana Dorsa, a popular fitness Youtuber with over 270,000 subscribers who have landed sponsorships with big-name companies such as Gyms hark and Women’s Best.

Brand ambassadors promote other brands in their niche on their social media pages or websites and then receive either free products, a percentage of profit from products they promote, or an agreed-upon flat rate.

If you have the following to become a brand ambassador, check out Aspire IQ, an online platform that connects brand ambassadors with brands. It’s quick, convenient, and created with novices and social media veterans alike in mind.

06. Organize fitness seminars : 


Fitness seminars can be an incredibly profitable way to make money in the fitness industry. You can host your own seminar at a location of your own choice or even give a presentation at popular trade shows and conferences, which can snag you a lot of publicity.

Seminars also have the added benefit of providing material for your future money-making efforts. You can record them and use them to market to future customers, raise brand awareness, or even sell them through your store Selfie. It’s the gift that keeps on giving!

If you’re new to the idea of a fitness seminar, head over to Perform Better and check out their seminars. They offer sign-up information for a seminar near you and also have highlights from past seminars uploaded to their website, so you can get a better idea of what a well-planned seminar should look like.

07. Write about fitness : 


Okay, maybe running a blog isn’t for you but that doesn’t mean you can’t write for one. With so many fitness websites, magazines, and journals, fitness writers are in hot demand and can command between $25-$60 an hour on average.

Fitness writing is fairly easy to get into since you can work as a freelancer and get gigs through platforms like Upwork and Fiverr. You can build a portfolio this way and then approach real companies for more high-paying work.

08. Create a blog : 

While not the easiest option on this list, creating a blog is one of the most lucrative. Once your blog is up and running, you can use it to make money through your personal services, paid membership forums, advertisement space, brand partnerships, affiliate marketing, and more.

Be aware however that blogs are long-term business strategies. It may take a year or longer before you start seeing a profit. But, the possibilities are endless once you’re up and running. You can head over to Natalie Jill’s popular blog to get an idea of what a successful fitness blog looks like and begin planning your own!

Conclusion:  Regular physical activities and routine exercise is very necessary for the people of all age group especially younger generations. Health and fitness brings happiness in the life and helps a person to live stress free and disease free life.

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